Well here we are at the end of another successful (hopefully) semester! I guess the "successful"parameter is yet to be determined! Maybe talk to me in a week..
As I look back on what we have covered throughout the semester I feel like I have merely scraped the surface of the world of consumer behaviour! But it has been a journey indeed.
Over the semester we have covered many behavioural themes and the things I feel like I have learned the most about are:
- The self
- Pop culture
- Cultures
- Norms
- Traditions
- Behavioural theories
And many, many more!
I feel like I am a little better equipped to enter the real world of marketing, and just a little more skeptical of society. I would say that I am better equipped to try my hand at manipulating consumers into purchasing products, but lets just say thank goodness I have another year of school to figure that out!
For now I will continue to be a consumer who happens to see right through the nudging!
I would like to thank you for sharing this adventure with me, it's been a blast.
I will end my quest with another one of my favourite ads of all time- why not?
Cheers
Kelly
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